Free: The Future Of A Radical Price Summary -3 Lesson to Learn [RightNow]

Lesson 1:  Free used to be a way of just shifting the price of a good to something else.

Lesson 2:  We now live in a gift economy, in which attention is how we measure the value of things.

Lesson 3:  Create something and give it away for free, then find out what your fans want and charge for that.

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Free: The Future Of A Radical Price Summary

 

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Homebook summaryFree: The Future Of A Radical Price Summary -3 Lesson to Learn [RightNow]
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